When You’re Not in the Gang – Dealing with Feelings of Online Exclusion

There’s a lot of buzz about community in the online world, but what about when you’re not part of the set? Whether we admit it or not, virtual groups aren’t that different from those we find in real-life society  –… View Post

7 Effective Instagram Tips for Authors

This post was updated in February 2021. As a keen Bookstagrammer, digital marketer for a literary festival and former book production manager, I come across author accounts all the time. Some are brilliant, but it’s become increasingly clear that many… View Post

Getting Featured on the Instagram Weekend Hashtag Project (#WHP)

We have been featured twice on the Instagram Weekend Hashtag Project.  The first time was in April 2018 when our photo of a book tree was published on Instagram ‘s main grid for the #whp🌲 challenge.  We gained 2K followers… View Post

10 Things I Learned in My First Year of Bookstagram

To say that my first year of Bookstagram changed my life isn’t an overstatement.  Joining the community gave me the courage to change my career entirely and become a digital marketer. When I started posting @thebookfamilyrogerson back in April 2017,… View Post